The Secret Body Shop

Samantha Roddick, daughter of Anita, the Body Shop founder, made her own mark with her Coco de Mer erotica shops, which she sold in 2011. Her first outing as an artist sees her explore the ojectification of women, through the eyes of one man in particular: Carlo Molino, the Italien Architect and designer whose secret trove of thousands of Polaroids of women he paid to pose for him was discovered after his death in 1973, Roddick chose 12 of his Polaroids and reconstructed each one 12 times, using 12 models. The goal was to make the images as similar to each other as possible, so the sitters lose their individuality.